CPQ – Configure, Price, Quote

Effortless Quoting, Optimized Pricing – The Future of Sales

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CPQ, short for Configure Price Quote, refers to the method by which sales professionals configure products, establish pricing, and generate quotations. This streamlined process simplifies quoting for customizable products and plays a vital role in the overall quote-to-cash process.

CPQ software, also known as pricing and quoting software, helps businesses manage the complex pricing of their products and services. This technology allows sales organizations to configure product offerings, set up pricing rules and discounts, and generate error-free quotes and professional proposals customized to buyers’ needs.

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Here are some of CPQ software’s primary capabilities

Product Configuration

CPQ systems enable sales teams to manage complex product structures with various options and customizations. Sales reps and customers can use a guided selling interface to build their desired product configuration, ensuring they get precisely what they need. Built-in rules and validations guarantee product compatibility and prevent invalid configurations. This is particularly useful for businesses dealing in customized or bespoke products, as it simplifies the intricate process of quoting and pricing. The user-friendly graphical interface helps users select options and variations effortlessly, computing appropriate pricing and minimizing errors.

Automated Pricing

CPQ solutions eliminate the need for manual price calculations by automatically applying pricing rules and discounts based on the chosen configuration. This ensures accurate quotes and eliminates the risk of human error. Advanced features provide insights into customer behavior and price elasticity, helping optimize your pricing strategy. CPQ systems also manage discounts and promotions, and generate pricing reports. This is particularly beneficial for enterprises dealing with intricate products or services, enhancing efficiency and accuracy in the quoting and ordering procedures.

Streamlined Quoting

Once a product has a configured priced quote, CPQ software can automatically generate professional quotes with complete details and pricing breakdowns. This saves sales representatives significant time compared to manual quote creation. The best CPQ solutions allow for easy quote editing, customization, and quick sharing with clients. They also track buyer engagement, monitor deal progress, and provide analytics on the sales process.

Integration & Automation

CPQ systems often integrate seamlessly with other business systems like CRM and ERP, ensuring data consistency and eliminating the need for manual data entry. This automation streamlines the entire sales process, from configuration to quote generation and order fulfillment. From simple tools like quote generation software to comprehensive systems integrated with ERP solutions like shipping and inventory for quote management, CPQ solutions enhance overall sales efficiency.

Improved Sales Efficiency

By automating manual tasks, reducing errors, and providing real-time insights, CPQ software significantly improves sales efficiency and productivity. Sales reps can focus on building relationships with customers and closing deals rather than administrative tasks. The Sales Playbook tool within the CPQ guides selling workflows, ensuring pricing consistency, error-free quoting, and faster approvals.

CPQ Capabilities and Functionality

CPQ

Customizes products effectively for both straightforward and intricate offerings.

Automates quotes for complex sales considering product interdependencies, pricing structures, and discount policies.

Manages multiple SKU variations using a CPQ template based on product rules, simplifying complexities for understandable quotes.

Includes recommendations for cross-selling and upselling based on rules

Empowers sales reps to generate pricing quotes swiftly, with visual aids and comprehensive audit trails.

Reduces quoting time from days or weeks to minutes or hours.

Enables efficient quote production with minimal training, maintaining a consistent and professional company image.

Make the Most of It

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More Accurate Quotes
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Increased Lead Conversion Rate
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Increased Lead Conversion Rate
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Increased Quote Generation
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Shortened Sales Cycle
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Increased Deal Size

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